Colour Design: Theories And Applications (Hb 2012) Hardcover

Given its crucial role in analyzing and influencing the world around us, understanding color is an essential tool in any design process. Colour Design offers a thorough exploration of the issues surrounding color usage, from basic principles to its wide-ranging applications across various industries. Part one introduces the core principles and theories of color, with a focus on the human visual system and the psychology of color perception. Part two covers color measurement and description, addressing international standards, approval methods for textiles and lithographic printing, and challenges related to color communication. In part three, the book explores color trend forecasting, design enhancement methods, the history of color theory, dyes and pigments, and an overview of dyeing and printing techniques. Finally, part four examines the use of color in specific applications, including fashion, art, interiors, food, and website design. With contributions from a distinguished editor and an international team of experts, Colour Design is an invaluable reference for anyone researching or working with color and design.