Service Science And Its Management: Volume I Hardcover

Service Science and Its Management: Volume I introduces the emerging field of Service Science, focusing on the design and management of complex service systems. This volume covers service-dominant logic, customer experience modeling, and the use of data analytics to optimize service delivery. It explores the intersection of technology, business, and social science in sectors like healthcare, retail, and hospitality. For managers and researchers, the book provides a framework for understanding and improving the productivity and quality of service-based organizations.