Strategic Management For Brand Promotion
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by Prof. Mark Hernandez And Dr.Willam Johnsberg(Author)
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This business guide details the principles of brand identity and positioning. It covers consumer psychology, digital advertising, and social media engagement, providing marketing executives with a framework for creating and maintaining high-value brands in a competitive marketplace.
Additional Product Info :
ISBN 10 :
168095010X
168095010X
ISBN 13 :
9781680950106
9781680950106
Publisher :
Delve Publishing
Delve Publishing
Language :
English
English
Dimensions :
7.87 x 5.51 x 1.57
7.87 x 5.51 x 1.57
Item Weight :
0.84 kg
0.84 kg
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Top Selling Products
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$21.15
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$14.74
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$20.71
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$10.97
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$17.88
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