Strategic Management in the Media: Theory to Practice Paperback

by K“Œng(Author)
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Analyzes strategy within the media industry, covering technological change, leadership, and creativity in sectors like TV, music, and publishing.

Additional Product Info :
ISBN 10 :
1529773695
ISBN 13 :
9781529773699
Publisher :
Sage Publications
Language :
English
Dimensions :
6.69 x 0.64 x 9.53
Item Weight :
0.49 kg

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