This book explores the intersection of design, psychology, and consumer science. It details how to create products and services that resonate emotionally with users, providing marketing professionals and designers with a framework for customer-centric innovation.
Additional Product Info :
ISBN 10 :
1578203066
ISBN 13 :
9781578203062
Publisher :
Crc Press
Language :
English
Dimensions :
5.75 x 0.5 x 8.75
Item Weight :
0.32 kg