"Writing Without Bullshit: 50 Timeless Truths for Clutter-Free Communication" by Josh Bernoff is a direct and actionable guide for anyone looking to improve their professional writing by cutting through jargon, unnecessary words, and convoluted phrasing. Bernoff, an expert in business communication, argues that clear, concise, and impactful writing is not just about grammar, but about respecting the reader's time and attention. The book provides 50 specific, practical rules and techniques—from identifying your audience's needs to using strong verbs and eliminating passive voice—to help writers produce more effective emails, reports, presentations, and digital content that gets straight to the point and achieves its intended purpose without wasting words or confusing the message.
Additional Product Info :
ISBN 10 :
0062477153
ISBN 13 :
9780062477156
Publisher :
HARPER COLLINS
Language :
English
Dimensions :
13.97x2.57x20.96
Item Weight :
0.42 kg